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Results

Digital Marketing Results Measured Against a Real Baseline

Every number here comes with its context: the starting point, the services involved and the time it took. Impressions and busywork never count as results.

  • Baselines recorded before anything changes
  • Tracking verified before it's trusted
  • Clear labels on what is verified and what is illustrative

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Track record

The Numbers Behind Marketivae

Company-wide figures, each with a plain explanation of what it measures.

Clients served
300+Clients servedBusinesses we've delivered work for across 18 industries.
Years active
10+Years activeA decade of building marketing and technology systems.
Client retention
96%Client retentionClients who stay year on year, on month-to-month terms.
Client rating
4.9Client ratingAverage score clients give our work and communication.
Client revenue tracked
$12M+Client revenue trackedRevenue attributed through the tracking we set up.

Case by case

Every Result, With the Work Behind It

Where each business started, what the data revealed, what we changed, and what it produced.

These are composite examples that show how our services combine and the outcomes they target. They are not individual named clients. Named, sourced case studies replace them as clients approve publication.

  • Representative example

    312K

    Organic clicks

    Ecommerce brand, New Zealand

    12 months

    Ecommerce

    Organic clicks: 312K in 12 months

    The starting point

    Most organic traffic landed on the homepage and a few old blog posts, while the product categories that drive revenue barely ranked.

    What the data showed

    Search data showed thousands of monthly searches for category-level terms that had no matching page on the site.

    What we did

    • Rebuilt the category architecture around buyer intent
    • Created and optimized dedicated category landing pages
    • Sped up slow templates and fixed crawl issues
    • Covered key terms with paid search while organic rankings grew
  • Representative example

    5.6x

    Return on ad spend

    DTC fashion brand, Canada

    9 months

    Fashion ecommerce

    Return on ad spend: 5.6x in 9 months

    The starting point

    Ad budgets had doubled in a year, yet return on ad spend kept sliding as the same few ads ran to every audience.

    What the data showed

    Purchase data showed the best customers responded best to product-focused creative and early access offers.

    What we did

    • Rebuilt prospecting and retargeting campaign structure
    • Introduced a weekly creative testing cycle
    • Built audiences from repeat-purchase behaviour
    • Added segmented email follow-ups for engaged shoppers
  • Representative example

    43%

    Lower cost per lead

    Healthcare group, United Kingdom

    4 months

    Healthcare

    Lower cost per lead: 43% in 4 months

    The starting point

    Paid search produced enquiries, but broad keywords and a single generic landing page kept every lead expensive.

    What the data showed

    Most wasted spend came from broad-match terms and clicks from outside the clinics' catchment areas.

    What we did

    • Tightened keyword and location targeting
    • Built treatment-specific landing pages
    • Rewrote ads to match each landing page's promise
    • Set up call and form conversion tracking end to end
  • Representative example

    28+

    Hours saved weekly

    B2B software company, United States

    6 weeks

    SaaS

    Hours saved weekly: 28+ in 6 weeks

    The starting point

    Sales reps qualified every inbound lead by hand, re-typed details into the CRM and wrote each follow-up from scratch.

    What the data showed

    Most of those steps followed consistent rules, so they could run automatically with a rep approving the final call.

    What we did

    • Automated lead scoring and company enrichment
    • Routed leads to the right rep with full context
    • Created and updated CRM records automatically
    • Drafted personalized follow-ups for human review
  • Representative example

    72%

    Faster reporting

    Logistics platform, UAE

    10 weeks

    Logistics

    Faster reporting: 72% in 10 weeks

    The starting point

    Weekly reporting meant pulling figures from spreadsheets, inboxes and three separate tools, so problems surfaced days late.

    What the data showed

    The same dozen figures were being rebuilt by hand every single week.

    What we did

    • Built a central operations dashboard
    • Connected automated data feeds from every source
    • Added alerts for exceptions and missed thresholds
    • Trained the team to run reviews from live data
  • Representative example

    186%

    More qualified leads

    Home services network, Australia

    8 months

    Home services

    More qualified leads: 186% in 8 months

    The starting point

    The business served several regions but relied on paid leads, with little organic visibility outside its home city.

    What the data showed

    Competitor analysis revealed strong location-based search demand the website had no pages to serve.

    What we did

    • Restructured the site around services and service areas
    • Launched optimized location pages
    • Strengthened local SEO and Google Business Profiles
    • Added clearer quote requests on every page

Our method

How We Know the Work Is Creating Value

An after number means nothing without a before number. This is the discipline behind every result we report.

  1. 01

    Baseline first

    Before changing anything, we record the starting numbers from your own data, whether that's cost, traffic, conversion rate or hours spent.

  2. 02

    Tracking verified

    Analytics, pixels and CRM data are tested end to end before any figure is used in a decision or a report.

  3. 03

    Attribution stated

    Platforms, analytics and CRMs often disagree. We state which source is treated as the truth for each engagement.

  4. 04

    Regular reporting

    Ongoing work is reviewed monthly and projects get milestone reports, always compared against the baseline.

  5. 05

    Honest limitations

    Seasonality, competitors and changes on your side affect results. We call these out instead of hiding them.

Verified work

Prefer proof you can see for yourself?

Our portfolio shows 9 verified client projects exactly as delivered: websites, ecommerce stores, web applications, desktop software and browser extensions.

View the portfolio

FAQ

Questions About Our Results

Straight answers about what's verified, what's illustrative and what to expect.

  • No invented client quotes
  • No results without a baseline
  • No vanity metrics as outcomes
Are these real client results?

The track record figures, such as clients served, retention and revenue tracked, are real company numbers. The six detailed examples are composites that show how our services combine and the results they target. Each is clearly labeled, and named case studies replace them as clients approve publication.

Why don't you name the clients behind each result?

Many clients prefer their numbers stay private, and we only publish names with written permission. For work you can see for yourself, our portfolio shows verified client projects exactly as delivered.

What results can we expect?

It depends on your market, starting point and budget, which is why we don't promise numbers up front. The free audit sets realistic targets for your business based on your own data.

How long do results take?

Paid media and conversion fixes can show improvement within weeks. Automation pays back as soon as a workflow goes live. SEO and content usually take three to six months to build momentum, then keep building.

How will we see our results?

You get a live dashboard with the metrics we agreed, plus a monthly review with a senior specialist covering what changed, why, and what happens next.

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Tell us where marketing, operations or technology is creating friction. A senior specialist reads every message and replies with a useful next step within one working day.

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